228 Must-Know Hotel Statistics and Travel Trends in Italy for 2024

Discover the most compelling hotel statistics and travel trends in Italy for 2024! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 228 key statistics and travel trends offers valuable insights into Italy's dynamic hotel scene. Backed by data from 45,699 hotels, 5,929,736 traveler reviews, and 3,980,690 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.

Hotel and Travel Statistics for Italy

Top Hotel and Travel Statistics for Italy

  • There are 45,699 hotels operating in Italy.
  • The average hotel rating in Italy is 8.42, based on 5,929,736 reviews.
  • Travelers can expect to pay around $168 per night for a hotel in Italy.
  • If you're looking for the best month to visit Italy by rating, it's March with an average rating of 8.55.
  • If you're looking for the cheapest month to visit Italy, it's November with an average price of $146.
  • The least popular month to visit Italy is December, attracting only 3.7% of visitors.
  • The most popular month to visit Italy is August, attracting 14.3% of visitors.
  • Solo Travelers are the most satisfied travelers when visiting Italy, rating their stays at 8.53 on average.
  • Business Travelers are the least satisfied travelers when visiting Italy, rating their stays at 8.27 on average.
  • Hotel prices in Italy peak in September, with an average price of $301.

Hotel Availability and Types in Italy

Number of Hotels

  • There are 45,699 hotels in Italy.

Distribution by Star Rating

  • Italy has 977 hotels with a 1-star rating, accounting for 2.1% of all hotels.
  • Italy has 1,012 hotels with a 2-star rating, accounting for 2.2% of all hotels.
  • Italy has 9,864 hotels with a 3-star rating, accounting for 21.6% of all hotels.
  • Italy has 7,303 hotels with a 4-star rating, accounting for 16.0% of all hotels.
  • Italy has 2,051 hotels with a 5-star rating, accounting for 4.5% of all hotels.
  • We also have 24,492 hotels with an unknown star rating in Italy, accounting for 53.6% of all hotels.
  • The average price of a hotel in Italy is $168 per night.
  • The average price of a 1-star hotel in Italy is $147 per night.
  • The average price of a 2-star hotel in Italy is $134 per night.
  • The average price of a 3-star hotel in Italy is $141 per night.
  • The average price of a 4-star hotel in Italy is $201 per night.
  • The average price of a 5-star hotel in Italy is $383 per night.
  • The average price of a hotel in Italy with an unknown star rating is $151 per night.
  • There are 429 hotels in Italy priced in the $0-$50 range, accounting for 1.5% of all hotels.
  • There are 9,872 hotels in Italy priced in the $50-$100 range, accounting for 35.0% of all hotels.
  • There are 12,701 hotels in Italy priced in the $100-$200 range, accounting for 45.0% of all hotels.
  • There are 4,388 hotels in Italy priced in the $200-$500 range, accounting for 15.6% of all hotels.
  • There are 619 hotels in Italy priced in the $500-$1000 range, accounting for 2.2% of all hotels.
  • There are 202 hotels in Italy priced in the $1000+ range, accounting for 0.7% of all hotels.
  • The average price of a hotel in Italy in January is $153.
  • The average price of a hotel in Italy in February is $152.
  • The average price of a hotel in Italy in March is $164.
  • The average price of a hotel in Italy in April is $186.
  • The average price of a hotel in Italy in May is $201.
  • The average price of a hotel in Italy in June is $274.
  • The average price of a hotel in Italy in July is $271.
  • The average price of a hotel in Italy in August is $269.
  • The average price of a hotel in Italy in September is $301.
  • The average price of a hotel in Italy in October is $167.
  • The average price of a hotel in Italy in November is $146.
  • The average price of a hotel in Italy in December is $147.

Hotel Ratings and Reviews in Italy

Number of Reviews

  • We've collected 5,929,745 reviews for hotels in Italy.

Review Distribution by Traveler Type

  • There are 363,673 reviews from business travelers in Italy, accounting for 6.1% of all reviews.
  • There are 2,816,363 reviews from couples in Italy, accounting for 47.5% of all reviews.
  • There are 1,456,863 reviews from families in Italy, accounting for 24.6% of all reviews.
  • There are 214,974 reviews from friends in Italy, accounting for 3.6% of all reviews.
  • There are 402,321 reviews from group travelers in Italy, accounting for 6.8% of all reviews.
  • There are 437,784 reviews from solo travelers in Italy, accounting for 7.4% of all reviews.
  • There are 237,767 reviews from travelers with an unknown type in Italy, accounting for 4.0% of all reviews.

Average Hotel Ratings Over Time

  • The average rating for hotels in Italy in 2024 is 8.39, based on 1,276,767 reviews.
  • The average rating for hotels in Italy in 2023 was 8.39, based on 1,496,655 reviews.
  • The average rating for hotels in Italy in 2022 was 8.40, based on 1,259,709 reviews.
  • The average rating for hotels in Italy in 2021 was 8.41, based on 184,677 reviews.
  • The average rating for hotels in Italy in 2020 was 8.50, based on 32,579 reviews.
  • The average rating for hotels in Italy in 2019 was 8.46, based on 165,703 reviews.
  • The average rating for hotels in Italy in 2018 was 8.45, based on 185,016 reviews.
  • The average rating for hotels in Italy in 2017 was 8.43, based on 197,492 reviews.
  • The average rating for hotels in Italy in 2016 was 8.45, based on 224,749 reviews.
  • The average rating for hotels in Italy in 2015 was 8.43, based on 202,088 reviews.
  • The average rating for hotels in Italy in 2014 was 8.42, based on 167,391 reviews.
  • The average rating for hotels in Italy in 2013 was 8.36, based on 152,665 reviews.
  • The average rating for hotels in Italy in 2012 was 8.28, based on 124,763 reviews.
  • The average rating for hotels in Italy in 2011 was 8.14, based on 82,382 reviews.
  • The average rating for hotels in Italy in 2010 was 8.05, based on 49,863 reviews.
  • The average rating for hotels in Italy in 2009 was 7.99, based on 36,618 reviews.
  • The average rating for hotels in Italy in 2008 was 7.83, based on 24,858 reviews.
  • The average rating for hotels in Italy in 2007 was 7.67, based on 24,089 reviews.
  • The average rating for hotels in Italy in 2006 was 7.58, based on 18,087 reviews.
  • The average rating for hotels in Italy in 2005 was 7.65, based on 13,455 reviews.
  • The average rating for hotels in Italy in 2004 was 7.70, based on 7,655 reviews.
  • The average rating for hotels in Italy in 2003 was 7.72, based on 2,276 reviews.
  • The average rating for hotels in Italy in 2002 was 7.72, based on 208 reviews.

Average Ratings by Star Rating

  • The average rating for 1-star hotels in Italy is 7.65.
  • The average rating for 2-star hotels in Italy is 7.87.
  • The average rating for 3-star hotels in Italy is 8.15.
  • The average rating for 4-star hotels in Italy is 8.35.
  • The average rating for 5-star hotels in Italy is 8.85.
  • The average rating for hotels in Italy with an unknown star rating is 8.60.

Average Ratings by Traveler Type

  • The average rating for business travelers in Italy is 8.27.
  • The average rating for couples in Italy is 8.42.
  • The average rating for families in Italy is 8.46.
  • The average rating for friends in Italy is 8.36.
  • The average rating for group travelers in Italy is 8.52.
  • The average rating for solo travelers in Italy is 8.53.
  • The average rating for travelers with an unknown type in Italy is 8.40.

Best Months to Visit by Ratings

  • The average rating for hotels in Italy in January is 8.46.
  • The average rating for hotels in Italy in February is 8.53.
  • The average rating for hotels in Italy in March is 8.55.
  • The average rating for hotels in Italy in April is 8.51.
  • The average rating for hotels in Italy in May is 8.49.
  • The average rating for hotels in Italy in June is 8.49.
  • The average rating for hotels in Italy in July is 8.46.
  • The average rating for hotels in Italy in August is 8.41.
  • The average rating for hotels in Italy in September is 8.40.
  • The average rating for hotels in Italy in October is 8.37.
  • The average rating for hotels in Italy in November is 8.44.
  • The average rating for hotels in Italy in December is 8.50.

Seasons in Italy

The seasons in Italy are determined by the percentage of reviews for each month.

Low Season in Italy

  • January (4.1%)
  • February (3.7%)
  • March (4.7%)
  • December (3.7%)

Shoulder Season in Italy

  • April (7.3%)
  • May (9.6%)
  • October (9.9%)
  • November (5.3%)

High Season in Italy

  • June (11.4%)
  • July (13.4%)
  • August (14.3%)
  • September (12.7%)

City Rankings in Italy

  • The city with the most hotels is Rome, with 3,926 hotels.
  • The city with the highest average rating is Matera, with an average rating of 9.08.
  • The city with the lowest average rating is Milan, with an average rating of 7.50.
  • The city with the most expensive hotels is Capri, with average prices of $524.
  • The city with the cheapest hotels is Pompei, with average prices of $85.
207
8.42
$142.76
136
8.73
$305.68
184
8.84
$113.31
187
7.94
$124.19
104
8.51
$122.11
968
8.00
$226.50
346
8.16
$159.85
182
8.37
$103.73
297
8.35
$189.37
120
8.89
$524.02
385
8.35
$102.01
160
8.34
$166.61
150
8.43
$273.74
1,235
8.23
$194.01
166
8.54
$130.59
120
8.13
$108.84
108
8.37
$116.28
288
8.60
$157.31
147
8.37
$109.48
213
8.60
$125.12
210
8.23
$140.64
203
8.02
$125.46
109
8.49
$257.56
200
8.84
$141.03
156
8.56
$349.45
158
9.08
$147.70
1,667
7.50
$211.27
1,326
8.21
$121.55
175
8.85
$149.20
134
8.00
$130.23
202
8.61
$186.17
184
8.78
$186.76
483
8.30
$110.11
109
8.56
$132.53
140
7.81
$107.40
114
8.68
$84.70
176
8.50
$133.31
512
7.99
$156.93
137
8.75
$141.79
3,926
8.13
$207.03
237
8.39
$165.91
109
8.71
$91.78
118
7.99
$117.32
172
8.61
$139.79
140
8.61
$136.47
341
8.88
$233.77
379
8.52
$142.02
196
8.73
$253.70
149
8.66
$100.37
137
8.35
$178.06
143
8.77
$146.43
291
8.15
$135.73
1,208
8.19
$242.79
396
8.60
$159.37
110
8.59
$104.87

Hotel and Travel Statistics for Boutique Hotels in Italy

Top Hotel and Travel Statistics for Boutique Hotels in Italy

  • There are 5,174 Boutique Hotels operating in Italy.
  • The average rating for Boutique Hotels in Italy is 8.44, based on 1,646,949 reviews.
  • Travelers can expect to pay around $230 per night for a Boutique Hotel in Italy.
  • If you're looking for the best month to book a Boutique Hotel in Italy by rating, it's March, with an average rating of 8.56.
  • If you're looking for the cheapest month to book a Boutique Hotel in Italy, it's February, with an average price of $200.
  • The least popular month to book a Boutique Hotel in Italy is December, attracting only 3.6% of visitors.
  • The most popular month to book a Boutique Hotel in Italy is August, attracting 15.0% of visitors.
  • Solo Travelers are the most satisfied travelers when visiting Boutique Hotels in Italy, rating their stays at 8.53 on average.
  • Business Travelers are the least satisfied travelers when visiting Boutique Hotels in Italy, rating their stays at 8.26 on average.
  • Boutique Hotel prices in Italy peak in September, with an average price of $377.

Availability and Types of Boutique Hotels in Italy

Number of Boutique Hotels

  • There are 5,174 Boutique Hotels in Italy.

Star Rating Distribution for Boutique Hotels

  • There are 4,663 Boutique Hotels in Italy with a 4-star rating, accounting for 90.1% of all Boutique Hotels.
  • There are 511 Boutique Hotels in Italy with a 5-star rating, accounting for 9.9% of all Boutique Hotels.
  • The average price for Boutique Hotels in Italy is $230.
  • The average price for 4-star Boutique Hotels in Italy is $200.
  • The average price for 5-star Boutique Hotels in Italy is $505.
  • There are 11 Boutique Hotels in Italy priced in the $0-$50 range, accounting for 0.2% of all Boutique Hotels.
  • There are 755 Boutique Hotels in Italy priced in the $50-$100 range, accounting for 16.8% of all Boutique Hotels.
  • There are 2,144 Boutique Hotels in Italy priced in the $100-$200 range, accounting for 47.8% of all Boutique Hotels.
  • There are 1,286 Boutique Hotels in Italy priced in the $200-$500 range, accounting for 28.7% of all Boutique Hotels.
  • There are 230 Boutique Hotels in Italy priced in the $500-$1000 range, accounting for 5.1% of all Boutique Hotels.
  • There are 60 Boutique Hotels in Italy priced in the $1000+ range, accounting for 1.3% of all Boutique Hotels.
  • The average price for Boutique Hotels in Italy in January is $206.
  • The average price for Boutique Hotels in Italy in February is $200.
  • The average price for Boutique Hotels in Italy in March is $207.
  • The average price for Boutique Hotels in Italy in April is $226.
  • The average price for Boutique Hotels in Italy in May is $255.
  • The average price for Boutique Hotels in Italy in June is $335.
  • The average price for Boutique Hotels in Italy in July is $338.
  • The average price for Boutique Hotels in Italy in August is $331.
  • The average price for Boutique Hotels in Italy in September is $377.
  • The average price for Boutique Hotels in Italy in October is $225.
  • The average price for Boutique Hotels in Italy in November is $203.
  • The average price for Boutique Hotels in Italy in December is $213.

Ratings and Reviews for Boutique Hotels in Italy

Number of Reviews for Boutique Hotels

  • We've collected 1,646,949 reviews for Boutique Hotels in Italy.

Review Distribution for Boutique Hotels

  • There are 107,820 reviews for Boutique Hotels from business travelers in Italy, accounting for 6.5% of all reviews.
  • There are 836,549 reviews for Boutique Hotels from couples in Italy, accounting for 50.8% of all reviews.
  • There are 375,153 reviews for Boutique Hotels from families in Italy, accounting for 22.8% of all reviews.
  • There are 72,180 reviews for Boutique Hotels from friends in Italy, accounting for 4.4% of all reviews.
  • There are 77,124 reviews for Boutique Hotels from group travelers in Italy, accounting for 4.7% of all reviews.
  • There are 88,399 reviews for Boutique Hotels from solo travelers in Italy, accounting for 5.4% of all reviews.
  • There are 89,724 reviews for Boutique Hotels from travelers with an unknown type in Italy, accounting for 5.4% of all reviews.

Average Rating Over Time for Boutique Hotels

  • The average rating for Boutique Hotels in Italy in 2024 is 8.43, based on 324,711 reviews.
  • The average rating for Boutique Hotels in Italy in 2023 was 8.42, based on 374,574 reviews.
  • The average rating for Boutique Hotels in Italy in 2022 was 8.38, based on 309,283 reviews.
  • The average rating for Boutique Hotels in Italy in 2021 was 8.36, based on 54,076 reviews.
  • The average rating for Boutique Hotels in Italy in 2020 was 8.54, based on 11,191 reviews.
  • The average rating for Boutique Hotels in Italy in 2019 was 8.43, based on 56,813 reviews.
  • The average rating for Boutique Hotels in Italy in 2018 was 8.41, based on 64,291 reviews.
  • The average rating for Boutique Hotels in Italy in 2017 was 8.40, based on 69,928 reviews.
  • The average rating for Boutique Hotels in Italy in 2016 was 8.40, based on 78,868 reviews.
  • The average rating for Boutique Hotels in Italy in 2015 was 8.41, based on 69,890 reviews.
  • The average rating for Boutique Hotels in Italy in 2014 was 8.42, based on 55,717 reviews.
  • The average rating for Boutique Hotels in Italy in 2013 was 8.37, based on 50,635 reviews.
  • The average rating for Boutique Hotels in Italy in 2012 was 8.36, based on 41,609 reviews.
  • The average rating for Boutique Hotels in Italy in 2011 was 8.23, based on 27,315 reviews.
  • The average rating for Boutique Hotels in Italy in 2010 was 8.22, based on 16,229 reviews.
  • The average rating for Boutique Hotels in Italy in 2009 was 8.07, based on 11,562 reviews.
  • The average rating for Boutique Hotels in Italy in 2008 was 7.92, based on 7,996 reviews.
  • The average rating for Boutique Hotels in Italy in 2007 was 7.78, based on 7,921 reviews.
  • The average rating for Boutique Hotels in Italy in 2006 was 7.74, based on 6,231 reviews.
  • The average rating for Boutique Hotels in Italy in 2005 was 7.90, based on 4,471 reviews.
  • The average rating for Boutique Hotels in Italy in 2004 was 8.00, based on 2,679 reviews.
  • The average rating for Boutique Hotels in Italy in 2003 was 7.90, based on 880 reviews.
  • The average rating for Boutique Hotels in Italy in 2002 was 8.03, based on 79 reviews.

Average Rating by Star Rating for Boutique Hotels

  • The average rating for 4-star Boutique Hotels in Italy is 8.39.
  • The average rating for 5-star Boutique Hotels in Italy is 8.90.

Average Rating by Traveler Type for Boutique Hotels

  • The average rating of Boutique Hotels from business travelers in Italy is 8.26.
  • The average rating of Boutique Hotels from couples in Italy is 8.44.
  • The average rating of Boutique Hotels from families in Italy is 8.48.
  • The average rating of Boutique Hotels from friends in Italy is 8.36.
  • The average rating of Boutique Hotels from group travelers in Italy is 8.48.
  • The average rating of Boutique Hotels from solo travelers in Italy is 8.53.
  • The average rating of Boutique Hotels from travelers with an unknown type in Italy is 8.41.

Best Month to Stay at a Boutique Hotel by Rating

  • The average rating for Boutique Hotel in Italy in January is 8.48.
  • The average rating for Boutique Hotel in Italy in February is 8.53.
  • The average rating for Boutique Hotel in Italy in March is 8.56.
  • The average rating for Boutique Hotel in Italy in April is 8.50.
  • The average rating for Boutique Hotel in Italy in May is 8.51.
  • The average rating for Boutique Hotel in Italy in June is 8.49.
  • The average rating for Boutique Hotel in Italy in July is 8.45.
  • The average rating for Boutique Hotel in Italy in August is 8.42.
  • The average rating for Boutique Hotel in Italy in September is 8.40.
  • The average rating for Boutique Hotel in Italy in October is 8.39.
  • The average rating for Boutique Hotel in Italy in November is 8.45.
  • The average rating for Boutique Hotel in Italy in December is 8.53.

Seasons for Boutique Hotels in Italy

The seasons in Italy are determined by the percentage of reviews for Boutique Hotels in each month.

Low Season for Italy in Boutique Hotels

  • January (4.1%)
  • February (3.8%)
  • March (4.6%)
  • December (3.6%)

Shoulder Season for Italy in Boutique Hotels

  • April (6.7%)
  • May (9.1%)
  • October (9.9%)
  • November (5.1%)

High Season for Italy in Boutique Hotels

  • June (11.3%)
  • July (13.6%)
  • August (15.0%)
  • September (13.2%)

Boutique Hotels City Rankings in Italy

  • The city with the most Boutique Hotels is Rome, with 283 Boutique Hotels.
  • The city with the highest average rating for Boutique Hotels is Kastelruth, with an average rating of 9.31.
  • The city with the lowest average rating for Boutique Hotels is Catania, with an average rating of 7.71.
  • The city with the most expensive Boutique Hotels is Positano, with average prices of $873.
  • The city with the cheapest Boutique Hotels is Porto Cesareo, with average prices of $91.
27
8.39
$200.95
18
7.91
$128.51
16
8.05
$143.20
27
8.52
$203.61
39
8.25
$182.31
15
8.64
$214.20
32
8.78
$834.61
22
7.71
$158.73
15
8.39
$258.59
17
8.18
$166.26
14
8.56
$439.70
14
8.57
$300.14
105
8.64
$298.95
24
8.50
$259.23
19
8.68
$156.53
17
8.54
$264.85
14
8.41
$165.74
73
8.42
$197.80
23
9.31
$440.13
16
8.98
$196.90
62
8.60
$159.55
39
8.10
$133.72
21
8.29
$171.53
18
8.59
$226.54
25
8.90
$346.90
15
8.93
$165.33
32
9.05
$320.79
29
9.13
$225.88
22
8.91
$276.54
108
8.11
$312.87
33
8.42
$164.78
28
8.13
$157.92
66
7.87
$182.45
15
8.85
$237.75
21
8.22
$148.72
15
8.72
$210.27
16
8.59
$207.27
24
8.17
$163.98
16
8.29
$91.40
20
9.11
$873.07
14
8.65
$135.03
35
8.65
$129.91
65
8.30
$140.51
21
8.68
$156.63
283
8.29
$293.72
25
8.09
$95.49
19
8.71
$196.72
44
8.80
$324.24
35
8.52
$202.44
20
9.30
$511.27
36
8.62
$435.16
21
8.10
$180.61
133
8.79
$296.92
33
8.61
$190.00
25
8.21
$100.26