229 Must-Know Hotel Statistics and Travel Trends in Italy for 2025
Discover the most compelling hotel statistics and travel trends in Italy for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 229 key statistics and travel trends offers valuable insights into Italy's dynamic hotel scene. Backed by data from 52,092 hotels, 7,498,828 traveler reviews, and 5,672,804 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.
Hotel and Travel Statistics for Italy
Top Hotel and Travel Statistics for Italy
- There are 52,092 hotels operating in Italy.
- The average hotel rating in Italy is 8.51, based on 4,358,671 reviews.
- Travelers can expect to pay around $161 per night for a hotel in Italy.
- If you're looking for the best month to visit Italy by rating, it's March with an average rating of 8.58.
- If you're looking for the cheapest month to visit Italy, it's February with an average price of $136.
- The least popular month to visit Italy is December, attracting only 3.8% of visitors.
- The most popular month to visit Italy is August, attracting 14.0% of visitors.
- Solo Travelers are the most satisfied travelers when visiting Italy, rating their stays at 8.56 on average.
- Business Travelers are the least satisfied travelers when visiting Italy, rating their stays at 8.29 on average.
- Hotel prices in Italy peak in September, with an average price of $264.
Hotel Availability and Types in Italy
Number of Hotels
- There are 52,092 hotels in Italy.
Distribution by Star Rating
- Italy has 1,170 hotels with a 1-star rating, accounting for 2.2% of all hotels.
- Italy has 1,146 hotels with a 2-star rating, accounting for 2.2% of all hotels.
- Italy has 13,334 hotels with a 3-star rating, accounting for 25.6% of all hotels.
- Italy has 8,012 hotels with a 4-star rating, accounting for 15.4% of all hotels.
- Italy has 2,113 hotels with a 5-star rating, accounting for 4.1% of all hotels.
- We also have 26,317 hotels with an unknown star rating in Italy, accounting for 50.5% of all hotels.
Hotel Pricing Trends in Italy
Average Prices Over Time
- The average price of a hotel in Italy is $161 per night.
Average Price by Star Rating
- The average price of a 1-star hotel in Italy is $143 per night.
- The average price of a 2-star hotel in Italy is $126 per night.
- The average price of a 3-star hotel in Italy is $131 per night.
- The average price of a 4-star hotel in Italy is $197 per night.
- The average price of a 5-star hotel in Italy is $381 per night.
- The average price of a hotel in Italy with an unknown star rating is $149 per night.
Hotel Price Distribution
- There are 576 hotels in Italy priced in the $0-$50 range, accounting for 1.7% of all hotels.
- There are 12,620 hotels in Italy priced in the $50-$100 range, accounting for 38.2% of all hotels.
- There are 14,397 hotels in Italy priced in the $100-$200 range, accounting for 43.6% of all hotels.
- There are 4,526 hotels in Italy priced in the $200-$500 range, accounting for 13.7% of all hotels.
- There are 673 hotels in Italy priced in the $500-$1000 range, accounting for 2.0% of all hotels.
- There are 243 hotels in Italy priced in the $1000+ range, accounting for 0.7% of all hotels.
Best Month to Visit by Price
- The average price of a hotel in Italy in January is $137.
- The average price of a hotel in Italy in February is $136.
- The average price of a hotel in Italy in March is $147.
- The average price of a hotel in Italy in April is $165.
- The average price of a hotel in Italy in May is $175.
- The average price of a hotel in Italy in June is $188.
- The average price of a hotel in Italy in July is $196.
- The average price of a hotel in Italy in August is $246.
- The average price of a hotel in Italy in September is $264.
- The average price of a hotel in Italy in October is $167.
- The average price of a hotel in Italy in November is $150.
- The average price of a hotel in Italy in December is $145.
Hotel Ratings and Reviews in Italy
Number of Reviews
- We've collected 7,501,456 reviews for hotels in Italy.
Review Distribution by Traveler Type
- There are 471,316 reviews from business travelers in Italy, accounting for 6.3% of all reviews.
- There are 3,540,750 reviews from couples in Italy, accounting for 47.2% of all reviews.
- There are 1,846,910 reviews from families in Italy, accounting for 24.6% of all reviews.
- There are 225,713 reviews from friends in Italy, accounting for 3.0% of all reviews.
- There are 572,442 reviews from group travelers in Italy, accounting for 7.6% of all reviews.
- There are 598,977 reviews from solo travelers in Italy, accounting for 8.0% of all reviews.
- There are 245,348 reviews from travelers with an unknown type in Italy, accounting for 3.3% of all reviews.
Average Hotel Ratings Over Time
- The average rating for hotels in Italy in 2024 was 8.43, based on 1,894,980 reviews.
- The average rating for hotels in Italy in 2023 was 8.44, based on 2,097,638 reviews.
- The average rating for hotels in Italy in 2022 was 8.43, based on 1,716,014 reviews.
- The average rating for hotels in Italy in 2021 was 8.43, based on 201,491 reviews.
- The average rating for hotels in Italy in 2020 was 8.52, based on 34,189 reviews.
- The average rating for hotels in Italy in 2019 was 8.48, based on 170,456 reviews.
- The average rating for hotels in Italy in 2018 was 8.46, based on 190,453 reviews.
- The average rating for hotels in Italy in 2017 was 8.46, based on 203,415 reviews.
- The average rating for hotels in Italy in 2016 was 8.46, based on 231,879 reviews.
- The average rating for hotels in Italy in 2015 was 8.44, based on 208,671 reviews.
- The average rating for hotels in Italy in 2014 was 8.43, based on 172,839 reviews.
- The average rating for hotels in Italy in 2013 was 8.38, based on 157,875 reviews.
- The average rating for hotels in Italy in 2012 was 8.30, based on 129,075 reviews.
- The average rating for hotels in Italy in 2011 was 8.15, based on 85,277 reviews.
- The average rating for hotels in Italy in 2010 was 8.06, based on 51,673 reviews.
- The average rating for hotels in Italy in 2009 was 7.99, based on 37,969 reviews.
- The average rating for hotels in Italy in 2008 was 7.84, based on 25,649 reviews.
- The average rating for hotels in Italy in 2007 was 7.68, based on 24,792 reviews.
- The average rating for hotels in Italy in 2006 was 7.59, based on 18,566 reviews.
- The average rating for hotels in Italy in 2005 was 7.66, based on 13,730 reviews.
- The average rating for hotels in Italy in 2004 was 7.71, based on 7,779 reviews.
- The average rating for hotels in Italy in 2003 was 7.72, based on 2,308 reviews.
- The average rating for hotels in Italy in 2002 was 7.75, based on 212 reviews.
Average Ratings by Star Rating
- The average rating for 1-star hotels in Italy is 7.97.
- The average rating for 2-star hotels in Italy is 7.95.
- The average rating for 3-star hotels in Italy is 8.24.
- The average rating for 4-star hotels in Italy is 8.41.
- The average rating for 5-star hotels in Italy is 8.83.
- The average rating for hotels in Italy with an unknown star rating is 8.58.
Average Ratings by Traveler Type
- The average rating for business travelers in Italy is 8.29.
- The average rating for couples in Italy is 8.44.
- The average rating for families in Italy is 8.49.
- The average rating for friends in Italy is 8.38.
- The average rating for group travelers in Italy is 8.50.
- The average rating for solo travelers in Italy is 8.56.
- The average rating for travelers with an unknown type in Italy is 8.42.
Best Months to Visit by Ratings
- The average rating for hotels in Italy in January is 8.50.
- The average rating for hotels in Italy in February is 8.56.
- The average rating for hotels in Italy in March is 8.58.
- The average rating for hotels in Italy in April is 8.53.
- The average rating for hotels in Italy in May is 8.52.
- The average rating for hotels in Italy in June is 8.52.
- The average rating for hotels in Italy in July is 8.49.
- The average rating for hotels in Italy in August is 8.43.
- The average rating for hotels in Italy in September is 8.43.
- The average rating for hotels in Italy in October is 8.41.
- The average rating for hotels in Italy in November is 8.46.
- The average rating for hotels in Italy in December is 8.53.
Seasons in Italy
The seasons in Italy are determined by the percentage of reviews for each month.
Low Season in Italy
- January (4.1%)
- February (3.8%)
- March (4.8%)
- December (3.8%)
Shoulder Season in Italy
- April (7.4%)
- May (9.7%)
- October (9.9%)
- November (5.5%)
High Season in Italy
- June (11.3%)
- July (13.2%)
- August (14.0%)
- September (12.5%)
City Rankings in Italy
- The city with the most hotels is Rome, with 4,242 hotels.
- The city with the highest average rating is Cortona, with an average rating of 9.12.
- The city with the lowest average rating is Bibione, with an average rating of 7.69.
- The city with the most expensive hotels is Capri, with average prices of $507.
- The city with the cheapest hotels is Pompei, with average prices of $82.
235 | 8.43 | $161.05 | |
143 | 8.98 | $325.86 | |
206 | 8.81 | $110.24 | |
227 | 8.30 | $115.47 | |
125 | 8.61 | $113.14 | |
1,039 | 7.69 | $179.55 | |
387 | 8.05 | $159.45 | |
199 | 8.57 | $100.35 | |
340 | 8.25 | $174.83 | |
136 | 9.04 | $506.52 | |
462 | 8.40 | $94.28 | |
181 | 8.59 | $173.07 | |
163 | 8.47 | $259.52 | |
155 | 9.12 | $178.80 | |
1,343 | 8.33 | $186.80 | |
205 | 8.67 | $115.59 | |
132 | 8.16 | $101.06 | |
122 | 8.39 | $120.94 | |
313 | 8.70 | $162.21 | |
175 | 8.35 | $112.30 | |
246 | 8.75 | $116.12 | |
231 | 8.35 | $196.67 | |
228 | 7.91 | $131.31 | |
128 | 8.68 | $267.62 | |
235 | 8.92 | $140.70 | |
167 | 8.81 | $350.36 | |
181 | 9.05 | $134.17 | |
1,780 | 7.77 | $199.72 | |
1,591 | 8.35 | $113.55 | |
199 | 8.94 | $160.58 | |
157 | 8.11 | $134.09 | |
290 | 8.70 | $172.93 | |
198 | 8.69 | $135.21 | |
564 | 8.45 | $103.49 | |
121 | 8.67 | $132.33 | |
165 | 8.01 | $104.77 | |
130 | 8.75 | $81.61 | |
201 | 8.58 | $146.11 | |
560 | 8.04 | $147.51 | |
144 | 8.83 | $152.58 | |
4,242 | 8.21 | $195.85 | |
286 | 8.45 | $107.13 | |
122 | 7.91 | $114.30 | |
192 | 8.75 | $135.57 | |
165 | 8.28 | $138.97 | |
372 | 8.95 | $242.50 | |
442 | 8.52 | $130.94 | |
213 | 8.68 | $240.19 | |
169 | 8.77 | $95.37 | |
160 | 8.39 | $202.43 | |
155 | 8.95 | $138.28 | |
323 | 8.24 | $125.22 | |
1,287 | 8.23 | $209.42 | |
454 | 8.63 | $151.03 | |
131 | 8.63 | $162.17 |
Hotel and Travel Statistics for Boutique Hotels in Italy
Top Hotel and Travel Statistics for Boutique Hotels in Italy
- There are 5,174 Boutique Hotels operating in Italy.
- The average rating for Boutique Hotels in Italy is 8.44, based on 1,186,787 reviews.
- Travelers can expect to pay around $231 per night for a Boutique Hotel in Italy.
- If you're looking for the best month to book a Boutique Hotel in Italy by rating, it's March, with an average rating of 8.56.
- If you're looking for the cheapest month to book a Boutique Hotel in Italy, it's February, with an average price of $193.
- The least popular month to book a Boutique Hotel in Italy is December, attracting only 3.6% of visitors.
- The most popular month to book a Boutique Hotel in Italy is August, attracting 14.9% of visitors.
- Solo Travelers are the most satisfied travelers when visiting Boutique Hotels in Italy, rating their stays at 8.54 on average.
- Business Travelers are the least satisfied travelers when visiting Boutique Hotels in Italy, rating their stays at 8.27 on average.
- Boutique Hotel prices in Italy peak in September, with an average price of $333.
Availability and Types of Boutique Hotels in Italy
Number of Boutique Hotels
- There are 5,174 Boutique Hotels in Italy.
Star Rating Distribution for Boutique Hotels
- There are 4,663 Boutique Hotels in Italy with a 4-star rating, accounting for 90.1% of all Boutique Hotels.
- There are 511 Boutique Hotels in Italy with a 5-star rating, accounting for 9.9% of all Boutique Hotels.
Pricing Trends for Boutique Hotels in Italy
Average Price Over Time for Boutique Hotels
- The average price for Boutique Hotels in Italy is $231.
Average Price by Star Rating for Boutique Hotels
- The average price for 4-star Boutique Hotels in Italy is $199.
- The average price for 5-star Boutique Hotels in Italy is $525.
Price Distribution for Boutique Hotels
- There are 8 Boutique Hotels in Italy priced in the $0-$50 range, accounting for 0.2% of all Boutique Hotels.
- There are 783 Boutique Hotels in Italy priced in the $50-$100 range, accounting for 16.6% of all Boutique Hotels.
- There are 2,251 Boutique Hotels in Italy priced in the $100-$200 range, accounting for 47.7% of all Boutique Hotels.
- There are 1,370 Boutique Hotels in Italy priced in the $200-$500 range, accounting for 29.0% of all Boutique Hotels.
- There are 238 Boutique Hotels in Italy priced in the $500-$1000 range, accounting for 5.0% of all Boutique Hotels.
- There are 71 Boutique Hotels in Italy priced in the $1000+ range, accounting for 1.5% of all Boutique Hotels.
Best Month to Stay at a Boutique Hotel Based on Price
- The average price for Boutique Hotels in Italy in January is $204.
- The average price for Boutique Hotels in Italy in February is $193.
- The average price for Boutique Hotels in Italy in March is $197.
- The average price for Boutique Hotels in Italy in April is $207.
- The average price for Boutique Hotels in Italy in May is $233.
- The average price for Boutique Hotels in Italy in June is $256.
- The average price for Boutique Hotels in Italy in July is $264.
- The average price for Boutique Hotels in Italy in August is $311.
- The average price for Boutique Hotels in Italy in September is $333.
- The average price for Boutique Hotels in Italy in October is $224.
- The average price for Boutique Hotels in Italy in November is $212.
- The average price for Boutique Hotels in Italy in December is $220.
Ratings and Reviews for Boutique Hotels in Italy
Number of Reviews for Boutique Hotels
- We've collected 1,869,984 reviews for Boutique Hotels in Italy.
Review Distribution for Boutique Hotels
- There are 127,583 reviews for Boutique Hotels from business travelers in Italy, accounting for 6.8% of all reviews.
- There are 950,300 reviews for Boutique Hotels from couples in Italy, accounting for 50.8% of all reviews.
- There are 426,896 reviews for Boutique Hotels from families in Italy, accounting for 22.8% of all reviews.
- There are 72,304 reviews for Boutique Hotels from friends in Italy, accounting for 3.9% of all reviews.
- There are 97,867 reviews for Boutique Hotels from group travelers in Italy, accounting for 5.2% of all reviews.
- There are 105,252 reviews for Boutique Hotels from solo travelers in Italy, accounting for 5.6% of all reviews.
- There are 89,782 reviews for Boutique Hotels from travelers with an unknown type in Italy, accounting for 4.8% of all reviews.
Average Rating Over Time for Boutique Hotels
- The average rating for Boutique Hotels in Italy in 2024 was 8.47, based on 405,247 reviews.
- The average rating for Boutique Hotels in Italy in 2023 was 8.43, based on 452,154 reviews.
- The average rating for Boutique Hotels in Italy in 2022 was 8.38, based on 371,056 reviews.
- The average rating for Boutique Hotels in Italy in 2021 was 8.38, based on 56,620 reviews.
- The average rating for Boutique Hotels in Italy in 2020 was 8.53, based on 11,345 reviews.
- The average rating for Boutique Hotels in Italy in 2019 was 8.43, based on 56,874 reviews.
- The average rating for Boutique Hotels in Italy in 2018 was 8.41, based on 64,318 reviews.
- The average rating for Boutique Hotels in Italy in 2017 was 8.40, based on 69,961 reviews.
- The average rating for Boutique Hotels in Italy in 2016 was 8.40, based on 78,915 reviews.
- The average rating for Boutique Hotels in Italy in 2015 was 8.40, based on 69,926 reviews.
- The average rating for Boutique Hotels in Italy in 2014 was 8.42, based on 55,750 reviews.
- The average rating for Boutique Hotels in Italy in 2013 was 8.37, based on 50,677 reviews.
- The average rating for Boutique Hotels in Italy in 2012 was 8.36, based on 41,645 reviews.
- The average rating for Boutique Hotels in Italy in 2011 was 8.22, based on 27,342 reviews.
- The average rating for Boutique Hotels in Italy in 2010 was 8.21, based on 16,262 reviews.
- The average rating for Boutique Hotels in Italy in 2009 was 8.07, based on 11,589 reviews.
- The average rating for Boutique Hotels in Italy in 2008 was 7.91, based on 8,014 reviews.
- The average rating for Boutique Hotels in Italy in 2007 was 7.78, based on 7,930 reviews.
- The average rating for Boutique Hotels in Italy in 2006 was 7.74, based on 6,242 reviews.
- The average rating for Boutique Hotels in Italy in 2005 was 7.90, based on 4,478 reviews.
- The average rating for Boutique Hotels in Italy in 2004 was 8.01, based on 2,680 reviews.
- The average rating for Boutique Hotels in Italy in 2003 was 7.90, based on 880 reviews.
- The average rating for Boutique Hotels in Italy in 2002 was 8.03, based on 79 reviews.
Average Rating by Star Rating for Boutique Hotels
- The average rating for 4-star Boutique Hotels in Italy is 8.40.
- The average rating for 5-star Boutique Hotels in Italy is 8.89.
Average Rating by Traveler Type for Boutique Hotels
- The average rating of Boutique Hotels from business travelers in Italy is 8.27.
- The average rating of Boutique Hotels from couples in Italy is 8.45.
- The average rating of Boutique Hotels from families in Italy is 8.48.
- The average rating of Boutique Hotels from friends in Italy is 8.36.
- The average rating of Boutique Hotels from group travelers in Italy is 8.47.
- The average rating of Boutique Hotels from solo travelers in Italy is 8.54.
- The average rating of Boutique Hotels from travelers with an unknown type in Italy is 8.40.
Best Month to Stay at a Boutique Hotel by Rating
- The average rating for Boutique Hotel in Italy in January is 8.49.
- The average rating for Boutique Hotel in Italy in February is 8.55.
- The average rating for Boutique Hotel in Italy in March is 8.56.
- The average rating for Boutique Hotel in Italy in April is 8.50.
- The average rating for Boutique Hotel in Italy in May is 8.51.
- The average rating for Boutique Hotel in Italy in June is 8.50.
- The average rating for Boutique Hotel in Italy in July is 8.46.
- The average rating for Boutique Hotel in Italy in August is 8.42.
- The average rating for Boutique Hotel in Italy in September is 8.40.
- The average rating for Boutique Hotel in Italy in October is 8.39.
- The average rating for Boutique Hotel in Italy in November is 8.46.
- The average rating for Boutique Hotel in Italy in December is 8.53.
Seasons for Boutique Hotels in Italy
The seasons in Italy are determined by the percentage of reviews for Boutique Hotels in each month.
Low Season for Boutique Hotels in Italy
- January (4.1%)
- February (3.7%)
- March (4.6%)
- December (3.6%)
Shoulder Season for Boutique Hotels in Italy
- April (6.8%)
- May (9.2%)
- October (9.9%)
- November (5.2%)
High Season for Boutique Hotels in Italy
- June (11.2%)
- July (13.6%)
- August (14.9%)
- September (13.1%)
Boutique Hotels City Rankings in Italy
- The city with the most Boutique Hotels is Rome, with 283 Boutique Hotels.
- The city with the highest average rating for Boutique Hotels is Kastelruth, with an average rating of 9.43.
- The city with the lowest average rating for Boutique Hotels is Catania, with an average rating of 7.75.
- The city with the most expensive Boutique Hotels is Positano, with average prices of $920.
- The city with the cheapest Boutique Hotels is Porto Cesareo, with average prices of $96.
27 | 8.62 | $190.21 | |
18 | 7.97 | $176.52 | |
14 | 9.21 | $723.78 | |
16 | 8.05 | $138.45 | |
27 | 8.65 | $218.80 | |
39 | 8.31 | $177.02 | |
15 | 8.68 | $219.17 | |
14 | 8.48 | $170.96 | |
32 | 8.95 | $875.83 | |
22 | 7.75 | $141.54 | |
15 | 8.37 | $296.44 | |
17 | 8.25 | $159.40 | |
105 | 8.70 | $286.32 | |
24 | 8.53 | $330.98 | |
19 | 8.76 | $156.56 | |
17 | 8.49 | $249.62 | |
14 | 8.53 | $184.61 | |
73 | 8.42 | $217.77 | |
23 | 9.43 | $445.77 | |
16 | 8.90 | $197.61 | |
62 | 8.68 | $182.02 | |
39 | 8.13 | $150.78 | |
21 | 8.26 | $200.40 | |
18 | 8.53 | $151.77 | |
25 | 9.09 | $362.86 | |
15 | 8.86 | $168.02 | |
32 | 9.05 | $323.51 | |
29 | 9.14 | $194.96 | |
22 | 9.01 | $275.98 | |
108 | 8.11 | $291.80 | |
33 | 8.43 | $179.44 | |
28 | 8.24 | $139.45 | |
66 | 7.86 | $176.65 | |
15 | 8.91 | $226.17 | |
21 | 8.21 | $163.19 | |
15 | 8.68 | $211.17 | |
16 | 8.52 | $219.96 | |
24 | 8.12 | $157.77 | |
16 | 8.14 | $95.94 | |
20 | 9.13 | $920.27 | |
14 | 8.60 | $127.13 | |
35 | 8.78 | $131.80 | |
65 | 8.39 | $129.51 | |
21 | 8.82 | $178.23 | |
283 | 8.26 | $282.51 | |
25 | 8.11 | $100.79 | |
19 | 8.60 | $195.94 | |
44 | 8.73 | $370.72 | |
35 | 8.43 | $199.75 | |
20 | 9.34 | $525.67 | |
36 | 8.56 | $395.16 | |
21 | 8.16 | $173.44 | |
133 | 8.73 | $285.33 | |
33 | 8.65 | $204.51 | |
25 | 8.24 | $124.72 |